Background

My name is Asher Clark. (he/him/his)

Graduate at the University of Oregon with a B.S. in Advertising and a minor in Business Administration

While I was technically born in California, Portland is where I’ve spent just about all of my life. I’ve been on every waterfall hike, gone to Screendoor for brunch whenever we could get a seat, and watched the Swifts at Chapman Elementary School since I was old enough to speak.

My creative process often starts with my brain noticing something small or weird, then pulling on that thread, and then pulling just a little more until it becomes a conceptual idea I can begin to work off of.

A lot of my concepts come from spacing out about really dumb “what if” questions, and seeing where they go.

My Creative Projects

  • Have you ever wondered what it’s like to see the sea through the eyes of a turtle? See the Wild, Save the Wild turns animal-inspired eyewear into a new way of seeing, reminding us that the closer we look at wildlife, the harder it is to see it disappear.

  • Beyond Meat’s “A Kinder Plate” asks a simple question: what else could cows be doing if they weren’t on our plates?

(click to see more)

  • A complete redesign of North Dakota’s Tourism page revolving on one fun trivia that “North Dakota is the centermost point in Northern America.”

  • The Coca-Cola company is the largest contributor to plastic waste globally with over 100 billion plastic bottles made annually. Through this campaign we try change the globally recognized Coca-Cola Red to something a little more…green?

  • At Minor League Baseball, the story doesn’t stop at the field. It spills into the stands, pulls in the crowd, and turns fans into part of the night they came to watch. Through this campaign, we reframe MiLB as the place where the unexpected becomes unforgettable, and every fan has a role in the story being told.